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Digital Marketing Day 2022

February 16, 2022 @ 9:00 am - 4:30 pm

Join us on February 16th at Canad Inns Destination Centre Polo Park
8:00 am – Registration Opens, Coffee/Tea and Nibblies
9:00 am – Sessions Begin


Our line-up of speakers so far —


Daniel Moscovitch
Founder, More Hot Leads

While living in Tel Aviv, Daniel got into SEO & Online Marketing while working for one of Israel’s top digital marketing agencies. Once he found out he could influence Google’s search results and bring significant value    to the businesses he worked with, he never looked back. In 2015 he left the agency to co-found More Hot Leads.

Daniel loves what he does because he gets to help driven business owners grow their businesses, as well as work with a team of amazingly talented people from around the globe. He is constantly learning and loves   sharing his knowledge of SEO & marketing with others. You might find him at a Meetup or networking event near you.



With all of the digital marketing buzz surrounding social media these days, people tend to forget about the most effective way to drive traffic online…Google.

Not only does Google search drive more traffic than social media, but the visitors from Google search are often more serious because they are showing interest and intent in performing a search.

In this session, we will discuss the various ways to leverage Google search traffic from organic SEO, Google Ads and local map searches so that you can understand how Google’s algorithm works and take advantage of the best traffic generation source online.



Tiffany Heimpel
Head of LinkedIn Marketing Solutions Canada
Linked In

Tiffany has spent her career vacillating between public and private ad, media and tech companies. As a dual citizen, her expertise lies in straddling and optimizing for the challenges and wins that lie along the US/Canadian border. . Tiffany currently leads the Enterprise Sales Team at LinkedIn Canada. A sales and marketing leader, Tiffany’s is also a yogi, runner, dog mom, human mom and craft beer/chicken wing lover. She is looking forward to discussing with us how B2B Brands grow in our ever-evolving world.



How B2B Brands Grow – “every brand has a brand awareness problem”

How B2B brands Grow will take us through the function of customer loyalty,  the demonstration that the majority of your customers are out-market at any given time, and finally what a lack of brand awareness is causing in your customers mental availability.



Neil Cameron
Head of Canadian Agency Partnerships
Tik Tok

As Head of Canadian Agency Partnerships, Neil Cameron is responsible for overseeing TikTok’s relationships with agency partners in Canada, designing marketing strategies for some of the world’s largest brands to leverage and engage with TikTok’s community of creators.

Prior to joining TikTok, Neil oversaw partnerships with some of Canada’s largest holdcos at Facebook Canada and previously held strategy roles at Bell Media and Rogers Communications.



#TikTokMadeMeBuyIt: Leveraging the Power of Discovery

Learn how to leverage TikTok’s power of discovery by creating culture and content that connects meaningfully with the community.


Watch this space for updates in the coming few weeks…


February 16, 2022
9:00 am - 4:30 pm


Canad Inns Destination Centre Polo Park
1405 St. Mathews Avenue
Winnipeg, Manitoba R3G 0K5 Canada
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AAW – Lise Carbonneau

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